In the first image, you can see that, when viewing a story, at the top left corner of the screen, a user will also see the profile icon and profile name of that account.

I’ll explain what the safe zone is and I’ll also show you in the screenshot below how they look like whenever you want to post a story.įor this example, I used a random photo from my phone of a cute coffee shop and I also added a heart sticker so I can play with it. When you create Instagram Stories, you also need to keep in mind the safe zone. When posting a video, the maximum Instagram story length for a frame will be 15 seconds. If you want to upload a photo or video that does not fit this size, then the visual will be either cropped or zoomed in to fit the screen properly.Ĭonsequently, this will lower the quality of the image/video you posted while cropping important elements that you may have included in it. Instagram is very strict when it comes to the size of the images/videos you post on IG stories.

The file formats accepted for images are. For this size, the images and videos you post here will have an aspect ratio of 9:16. The recommended Instagram Story size is 1080 x 1920 pixels. This article is going to help you understand much better the mechanism behind this feature and how to approach it from a visual perspective. Whether you’re already using IG Stories or not, it’s crucial to be aware of the best Instagram Story size you can use. In 2021, almost 58% of people said they’ve become more interested in a brand or product after seeing it in an Instagram Story.

Marketers can no longer deny its importance and effectiveness.

It’s the most popular IG feature at the moment, one that has witnessed tremendous growth in just two years and a half since its launch.

This feature hit an all-time record of 500 million daily active users, which proves two important aspects: Instagram Stories are driving tons of engagement.

Grids for instagram stories